An agent for every part of your brand.
30 agents, from the support inbox to trademark watch. 8 have a demo here on example data. The rest are planned. Every one stops for your approval on the calls that matter.
How to read the roadmap
- In the demo
- A working demo on this site, on example data. A simulation, not a shipped product.
- Planned
- On the roadmap, not built. No dates, no promises.
- Needs your approval
- What always waits for a person, even after an agent has earned autonomy on other tasks.
Marline is pre-launch. Nothing here is live for customers yet, and the waitlist hears first.
Customer
Everything after the sale.
1 in the demo, 4 planned
Customer inbox and CRM
In the demoSorts the support inbox and drafts replies in your voice.
Needs your approval: refunds, and any reply outside your written policies.
Reviews and ratings
PlannedDrafts review replies and finds the product problem behind bad ones.
Needs your approval: every public reply and removal request.
Returns and refunds
PlannedWorks return requests by your policy, from label to restock.
Needs your approval: every refund and policy exception.
Subscriptions and loyalty
PlannedHandles subscriber skips, swaps, and cancels. Keeps loyalty points right.
Needs your approval: any discount, credit, or price change for a subscriber.
Email and SMS lifecycle
PlannedDrafts welcome, win-back, and back-in-stock emails and texts.
Needs your approval: every send and every new audience.
Catalog and merchandising
What you sell, how it reads, what it costs.
1 in the demo, 4 planned
Listings
In the demoFixes suppressed listings and keeps one catalog in sync.
Needs your approval: new listings, title changes on top sellers, and any price change.
Pricing and promotions
PlannedKeeps prices consistent, guards MAP, and watches the Buy Box.
Needs your approval: any price change or discount.
Product content and images
PlannedDrafts descriptions, bullets, and image briefs for new products.
Needs your approval: anything that goes on a live product page.
Search and AI-search visibility
PlannedTracks your rank in marketplace search, Google, and AI shopping assistants.
Needs your approval: any change to a live title, description, or page.
Bundles and variants
PlannedBuilds bundles and variant families with stock counts that add up.
Needs your approval: every new bundle or variant.
Growth
Paid, earned, and borrowed attention.
1 in the demo, 4 planned
Ads
In the demoMoves bids and budgets with the season, and shows its math.
Needs your approval: budget increases, new campaigns, and pausing anything still selling.
Creators and affiliates
PlannedFinds creators who fit and tracks samples, posts, and payouts.
Needs your approval: every offer, sample, and payout to a creator.
PR outreach
PlannedBuilds press lists from recent coverage and drafts pitches.
Needs your approval: every pitch to a journalist.
Social content
PlannedDrafts posts from your launches and reviews.
Needs your approval: every post.
Marketplace deals and promos
PlannedFinds deal slots on each marketplace and drafts the submissions.
Needs your approval: every submission and the discount it sets.
Operations
Stock, warehouses, parcels, and borders.
2 in the demo, 3 planned
Inventory & fulfillment
In the demoKeeps one stock count everywhere and chases late orders with your 3PL.
Needs your approval: moving stock between channels, and cancelling an order.
Supply and purchase orders
In the demoPlans reorders from sell-through and lead times, and drafts the POs.
Needs your approval: every purchase order, and new messages to a supplier.
3PL and warehouse
PlannedChecks 3PL counts, receiving, and invoices against your records.
Needs your approval: any dispute with the 3PL, and changes to how orders ship.
Shipping and carrier claims
PlannedDrafts carrier claims for lost or damaged parcels before the deadline.
Needs your approval: every claim, and any change of carrier or rate.
Customs and compliance
PlannedKeeps tariff codes, origin, and safety documents complete per SKU.
Needs your approval: every customs filing and compliance document.
Finance
Where the money went, and what you are owed.
1 in the demo, 3 planned
Reconciliation and payouts
In the demoMatches each payout to its orders, fees, and refunds, and flags shortfalls.
Needs your approval: every claim before it is filed.
Fee audits and reimbursements
PlannedFinds fee overcharges and lost stock you were never reimbursed for.
Needs your approval: every reimbursement claim or dispute.
P&L and cash forecast
PlannedBuilds a weekly P&L by channel and SKU, and a cash forecast.
Needs your approval: any change to its costs and assumptions.
Bookkeeping sync
PlannedPosts payouts, fees, and refunds to your books in the right categories.
Needs your approval: new categories, and anything that changes a closed month.
B2B
Wholesale buyers, retail partners, and trade shows.
1 in the demo, 2 planned
Wholesale
In the demoAnswers buyers, sends line sheets, and tracks reorders, terms, and payments.
Needs your approval: pricing, terms, new accounts, and any discount.
Retail EDI and drop-ship
PlannedReads retailer POs, sends ASNs and invoices, and heads off chargebacks.
Needs your approval: accepting a retailer's order, and any change to cost or ship date.
Trade show follow-up
PlannedTurns badge scans and booth notes into buyer records and follow-up drafts.
Needs your approval: every follow-up to a buyer.
Brand and legal
What protects the name and the pages.
1 in the demo, 2 planned
Creative QA
In the demoChecks every live product page against your catalog.
Needs your approval: any change to a live page's images or claims.
Hijacker and IP monitoring
PlannedWatches your listings for hijackers, copied photos, and counterfeits.
Needs your approval: every takedown report or notice.
Trademark watch
PlannedWatches new filings and store names for marks close to yours.
Needs your approval: any opposition, letter, or filing.
Channel coverage
Where the agents are planned to work, grouped by how you sell there. Amazon, Walmart, TikTok Shop, and Shopify appear in the demos on example data. The rest are planned.
No channel is connected for customers yet. Names are trademarks of their owners; no partnership is implied.
Marketplaces
- AmazonIn the demos
- WalmartIn the demos
- EtsyPlanned
- eBayPlanned
Social and search
- TikTok ShopIn the demos
- Instagram and Facebook ShopsPlanned
- Google Merchant CenterPlanned
B2B and retail
- Target PlusPlanned
- FairePlanned
- WayfairPlanned
- Amazon BusinessPlanned
- Wholesale and EDIPlanned
Direct
- ShopifyIn the demos
- Your own DTC sitePlanned
Tell us what to build first.
Marline is pre-launch. Join the waitlist, tell us where you sell, and name the job you'd hand off first.